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Well, we never thought it would arrive but Summer’s finally here in the U.K., and with it comes a natural shift in how we change our chosen fragrances – spiced orange is nice but doesn’t give off the Summer vibe in the same way as fresh mango does! In the same way we swap Winter boots for Summer sandals, we also switch our fragrance choices when the seasons change.
So what prompts this change? Is it the smell of flowers on the breeze or the lure of a trip to the beach? Or is it the longer evenings that make us feel like we need to come out of hibernation and surround ourselves with fresh, uplifting aromas?
Whatever it is, the change in seasons is reflected in fragrance choices across both the domestic and commercial sectors.
Hygiene is also an area that sees a shift in the Summer – without going into the finer details, we all want to keep fresh when it’s hot! Whether this is reflected in people taking increased showers, wearing more deodorant and body spray, or simply wearing looser clothing, we still see a shift in the scents chosen for shower gels, perfumes and even washing powder. No matter the target market, any product that gives off a scent can (and will be) adapted for the change in seasons.
With both hygiene and personal fragrance choices adapting to embrace the sun, the next area is the environment around us – natural scents of cut grass, salty brine and flowers on the wind all scream Summer, but what about when you’re stuck in the office or on the plane going to your holiday destination. This type of environment can also be changed to bring the sunshine in through air freshener fragrances, developed to put across a Summery feel.
We have our own set of favourite Summer fragrances here at Vectair that we’ve honed and developed for our range of air fresheners – all are popular, but if we had to pick our top 5 we’d go with:
Citrus Mango – a fruity cocktail available across a range of our products & systems, this gives off a lively citrus peel and juicy berry aroma with notes of lime, vanilla and peach, ending with mango musk. Beautiful!
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Ocean Spray – A mixture of clove, jasmine and lemon peel, which gives way to a floral blend that blossoms into soapy, cool, marine musk. Perfect for washrooms in a range of areas.
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Cucumber Melon – Cucumber and melon, blended together in perfect harmony with uplifting notes of peach throughout. Designed to make you feel calm and fresh all the day through.
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Kiwi & Grapefruit – A tangy and exciting blend, designed for our new systems, this releases a zesty and vibrant fragrance with a hint of musk to enliven the environment no matter where it’s being used.
Bergamot & Sandalwood – Fresh notes of citrus lemon with a woody base make this an alluring aroma, whether it’s being used in washrooms, offices or aeroplanes!
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